Google Adwords, Pay Per Click Advertising and Affiliate Marketing

Course Overview

Participants will learn how to properly utilize Pay Per Click advertising such as Google Adwords to drive new traffic to their sites while controlling expense and maximizing return on investment. Using affiliate marketing to increase revenues using existing web site or blog traffic.

√ Setting up a Pay Per Click account

• Google Adwords – www.adwords.com
  • Niche, Region, Budget
  • Free Credits on 1and1.com
  • Complements internet marketing
• Yahoo, Bing, other PPC Sites

√ Real Cost Saving and Optimal Strategies for Pay Per Click Campaigns

√ Monetizing and Making Extra Money with Your Web Site Blog

√ How to add affiliate accounts to your site or blog (Hands On)

• Linkshare.com, CJ.com
• “Become and Affiliate” link
• Affiliate Regulations

√ Taking a look at AdSense